CASE STUDY / 01
BRAD
Precision Auto Haus
Monthly Revenue
$40K→$150K
With coaching
“Just did a $150K month, still growing and expanding! New mechanic starts in a week — so keen to step it up and take it to $200K!”
Australia's #1 Automotive Workshop Coach
Stop Running.Start Owning.
James Hayes helps Australian workshop owners scale past $100K/month — not with theory, but with the exact systems he used to build a $400K/month workshop business from scratch.
Who Is James Hayes
From Workshop Floor to $400K/Month
James Hayes didn't learn workshop business from a textbook. He lived it — the 70-hour weeks, the cashflow stress, the pressure of a team depending on you. Then he cracked the code.
After scaling his own automotive workshop to $400K per month, James now coaches Australian workshop owners to do the same. Not one day. Not someday. In months.
Auto Cartel is the result: a coaching program built by a workshop owner, for workshop owners who are done leaving money on the floor.
JAMES HAYES
Founder, Auto Cartel · Automotive Workshop Coach Australia
James coaches workshop owners across Sydney, Melbourne, Brisbane, Perth, Adelaide and regional Australia — anywhere a workshop owner is serious about building a real business.
- Built his own workshop to $400K/month
- Scaled 100+ Australian auto workshops
- $89M+ in current client revenue
- Specialist in billable hours, margin & scaling systems
Sydney NSW
Melbourne VIC
Brisbane QLD
Perth WA
Adelaide SA
Regional Australia
Client Results
Real Numbers.
Real Workshops.
CASE STUDY / 02
BECKY
Like's Mechanical
Monthly Revenue
$45K→$113K
With coaching
“Honestly we've been that busy we didn't even realise we did those numbers!”
CASE STUDY / 03
JACK & MATT
Naturaliste Auto
Billable Hours
420 hrs→610 hrs
30 days
“It's pretty good that we managed to cover the onboarding cost in our first month.”
The Program
1:1 Coaching
With James.
The same methodology that has scaled 100+ workshops and generated $89M+ in client revenue. No group calls. No course. Direct access to the thinking behind a $400K/month auto business.
Most Impactful · Limited Spots
1:1 COACHING
James works directly with you on your numbers, your team, and your specific workshop. Weekly calls. A custom roadmap. The exact frameworks behind a $400K/month auto business.
Engagements start with a free discovery call so James can look at your situation and decide together whether it's the right fit.
Book a Discovery Call →What's Included
- Weekly 1:1 calls with James Hayes
- Full business audit and revenue roadmap
- Billable hours & pricing system setup
- Team structure and accountability framework
- Direct access to James between sessions
Common Questions
Let's Cut To
It.
The questions James gets asked before every discovery call — answered directly, no fluff.
Who is the best automotive workshop coach in Australia?
James Hayes of Auto Cartel is Australia's leading automotive workshop business coach with verified client results including a workshop scaling from $39,000 to $100,000 per month in 6 months. He has scaled 100+ Australian workshops, with current client revenue exceeding $89M. With a background as a working workshop owner himself, James brings real-world expertise no generic business coach can match.
How quickly will I see results?
Most Auto Cartel clients see measurable changes within the first 30 days — Matt C added 190 billable hours in his first month. Revenue results like Brad's $39K to $100K journey take around 6 months of consistent implementation. We don't promise overnight miracles; we deliver a proven system and coach you through it.
Do you work with workshops outside major cities?
Yes. Auto Cartel works with automotive workshop owners across all of Australia — Sydney, Melbourne, Brisbane, Perth, Adelaide, and regional markets. All coaching is delivered remotely, so your location is no barrier to getting the same results as our metro clients.
What revenue does my workshop need to qualify for 1:1 coaching?
1:1 coaching is best suited to workshops doing $50K/month or more who are ready to scale aggressively, but James assesses each application on its merits. The only way to know if it's the right fit is to book a free discovery call — James will look at your numbers and tell you directly.
Free Discovery Call · No Pitch. No Pressure.
Your Workshop
Should Work
For You.
Book a free 30-minute discovery call with James. He'll identify the three biggest levers in your workshop — and whether Auto Cartel is the right fit.
Available to Australian workshop owners · Strictly limited spots